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Everlane is the latest beloved Millennial brand that’s selling out to stay alive

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to manage in the era of President Donald Trump’s tariffs, said Neil Saunders, managing director of consulting firm GlobalData, in an email. And if Shein ever wants to go public, Everlane helps the Chinese company’s portfolio look more balanced.

Still, Saunders notes, they are strange bedfellows, and Everlane’s core customers — mostly elder Millennial continue reading …

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